1.Google Analytics
Complete web stats and search insights
In addition to tracking pretty much every bit of traffic you
could imagine on your website, Analytics also surfaces many keyword insights as
to which terms people use to land on your pages.
- It is
completely free of charge. Although it is a free tool, but it still
offer just as much or even more functionalities when compared to other
paying tools.
- Able
to find out how your visitors locate your website. Other than the
core set of keywords that you are optimizing, you will also be able to
find out what other keywords your visitors type in to find your website.
During the initial optimization campaign, the number of keywords may be
little. But as time goes by, you will start getting more keywords being
listed on organic listings, due to your overall optimization effort.
- Able
to identify which pages and links your visitors click the most. You
will be able to know which are the popular pages and links, and measure
whether your optimization campaign is directing the traffic to the correct
pages.
- Visitor
segmentation. With this, you will be able to know how many new
visitors that your search engine optimization campaign brings to you. You
can segment your analytic result by new/returning visitors, geography and
referral sources.
1.Google Analytics
Complete web stats and search insights
In addition to tracking pretty much every bit of traffic you
could imagine on your website, Analytics also surfaces many keyword insights as
to which terms people use to land on your pages.
2.GoogleWebmaster Tools
These webmaster tools help give you a taste of what the two
top search engines think of your site. It’s helpful to see any bugs, alerts,
and indexing issues.
- Access
to search statistics on Google
- Latest
data regarding incoming links and internal links
- Sends
notification if your site has any crawl errors (misdirecting) and/or
malware (spam, viruses, etc)
- Shows
you keywords you are targeting and how effective they are
- Insights
into crawling and indexing activity on the site
3.Google Keyword Planner
Know what people search for
Enter a keyword or group of keywords into the tool, and
Google will return all sorts of helpful stats to guide your keyword strategy:
monthly search volume, competition, and even suggested terms you might not have
considered.
- You can use it to spy and swipe your competitor's keywords
- You can find local keywords a lot faster (there's a bonus in this post)
- This is a wonderful tool for people looking for niche markets and other topics to blog about
- Create adwords campaigns easily
- Use it as a guide to create a silo structure for your site (this is huge for relevance)
4.Keywordtool.io
Enter a keyword, and the Keyword Tool provides a huge
handful of long-tail keyword opportunities, organized alphabetically.
- It generates up to 750+ suggestions for every keyword
- No errors. Keyword Tool is extremely reliable as it works 99.99% of the time
- Keyword Tool helps you use Google Autocomplete for keyword research. It extracts Google suggestions and presents it to you in a convenient form.
- If you are looking for keywords in languages other than English, you will find Keyword Tool's features really useful.
5.SERPs Rank Checker
See where your site ranks for
certain terms.You can run Rank Checker one of
two ways: Input your keyword and your website and see where you land, or leave
the website field blank to view the top-to-bottom list of results for a
keyword.
- International keyword rankings-Check keyword rankings positions in Google or Yahoo from over 100 country and language combinations. Our free rank checker can lookup rankings in dozens of countries. Use it to spot check keyword rankings anytime.
- Mobile keyword rankings-Select mobile or desktop rankings. If mobile is selected, we'll also highlight if Google is showing the "Mobile-friendly" tag next to a URL. If you want to track mobile rankings at a larger scale, read more about our mobile rank tracking solution.
- Local keyword rank checker-See rankings from specific cities or zip codes. Check one keyword in a hundred different cities. Read more about our local keyword rank tracking.