Marketing has always been a difficult endeavor on social media platforms. It’s not the marketing itself that can be difficult, but rather getting any kind of decent results. The best results are always gained when a social media site is new and still popular amongst people. Popularity can be measured in a lot of different ways. For example, Facebook and Twitter are popular social media sites, but they are not fresh anymore which gives them somewhat of a different popularity rating. When Twitter was new, you could easily get 50%-75% clickthrough rate on your links, whereas today you only get a fraction of that. Click Through rates on Twitter today can be as low as less than 1%. So how do you go about this kind of marketing? This social media marketing Company might help you out.
1.Facebook-
1.Facebook-
- Facebook is good for engaging people who like your brand, want to share their opinion and participate in contest.
- You can jump start your brand exposure through ad-platform or hire facebook consultant to help you grow your brand presence.
- Like Twitter sharing on facebook is increasing rapidly and providing both traffic and exposure for content.traffic can increase if you have share button on your content.
- Sharing and liking content and shown an effect when searching on bing, google.it have big effcect on SERP.
2.Google Plus-
- G+ is an excellent way to communicate with your followers, it have unique google plus features including like hangouts, enabling face-to-face chats that can be used in various ways , circles provide a way to place people in relevant groups.
- Googles new update to its algorithm , the major of searches for brands are showing google+ pages near the top. the same goes for all content and pages that have received +1s . google+ now estimate it has 540 million users, of which 350 million are active.
- Content is heavily shared and has an excellent chance of receiving traffic to individual posts. and more +1 to your content and pages will help to get more visibility in SERP.
- +1 to content and pages has shown significant SERP increase . this is an execellent tool for brand manegment as well as for SEO.
3.Twitter-
- Its advisable to use keyword and brand search monitoring through social mention and hootsuite to track what people are saying about you and your competitors. find these mentions occur to increase frequency of tweets.
- Twitter offers unique opportunity for web site integration and to engage with customers in viral way. twitter has become a must for all companies-both for branding and PR management.
- The potential can be large but promotion is an art form- promote your brand too heavily and turn off followers, yet don't promote enough and receive little attention.
- The value to your sites SEO is limited, but tweets will rank high in search results- good for ranking breaking news , though shorthanded URLs are no benefits. use your name as your username because it will ranking highly for your brand.
4.Youtube-
- Whether you seek to entertain, inform , or both , video is a powerful channel for quickly engaging your customers, responding to complaints, and demonstrating your social-media savvy.
- Youtube can be one of the most powerful branding tools on the web when you build your channel and brand your videos.
- Traffic goes to the videos. if the goal is to get traffic back to your site, then add a hyperlink in the video description.
- The video network is very good for building links back to your site because videos rank high.
